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Pricing Your Product For the International Market

By February 20, 2013

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Do you price your product the same as the local market when you plan to sell overseas?  It depends but in most instances, no.  Since you will be selling in greater volume overseas, you should be able to achieve economies of scale in production.  Meaning, the more you produce, the lower your price per unit which in turn translates to greater profits for you and a better price for your overseas customer. Just remember to factor in transportation costs and other expenses related to the sale.

The article below will help guide you on how high or low you can go on pricing with your product (based more on if you are serving as an intermediary on a sale).  It's always good to check if there is a similar product already on the market and what it is priced at.

How to Price Your Product Competitively For Import and Export Markets

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