1. Industry
Send to a Friend via Email

Your suggestion is on its way!

An email with a link to:


was emailed to:

Thanks for sharing About.com with others!

Laurel Delaney

Getting a Global Marketing Strategy Right

By February 6, 2013

Follow me on:

If a global marketing strategy is done right, it can have many benefits for an organization.  Don't think for a moment that you can minimize country-to-country differences! Embrace them and develop your strategy in such a way as to complement the differences.  Here are four benefits to crafting a great global marketing strategy.

Global Marketing Strategy:  Four Benefits to a Global Marketing Strategy


October 18, 2013 at 7:26 pm
(1) consulting marketplace says:

Wonderful post.

Leave a Comment

Line and paragraph breaks are automatic. Some HTML allowed: <a href="" title="">, <b>, <i>, <strike>
Top Related Searches
  • global marketing strategy
  • gp
  • ©2014 About.com. All rights reserved.